Privacy Policy

TMFS International Pty Ltd ABN 72 690 386 228 Last updated: 2 february 2026

1. Introduction

TMFS International Pty Ltd (ABN 72 690 386 228), trading as The Miki Farmer Studios ("we", "us", "our"), is committed to protecting your privacy in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

This Privacy Policy applies to all personal information collected through:

themikifarmerstudios.com — our main agency website
TMFS Content Studio — our content production brand
TMFS Portraits — our portrait photography brand
Daily WA — our Perth digital media platform operated at dailywa.com.au and across our Instagram and Facebook channels

By using any of our websites or engaging our services you agree to this Privacy Polic

2. Who We Are

TMFS International Pty Ltd is a marketing, content production, photography, and digital media company based in Rockingham, Western Australia.

Contact: Email: contact@themikifarmerstudios.com Website: themikifarmerstudios.com Location: Rockingham, Western Australia 6169

3. What Information We Collect

Contact and business information:

Full name, email address, and phone number
Business name, ABN, and billing address

Enquiry and project information:

Details submitted through our website contact forms, Tally lead capture forms, and Calendly booking system
Project briefs, campaign goals, and business information shared during consultations

Photography and content:

Images and video footage captured during content shoots and portrait sessions
Content you provide to us for use in marketing campaigns

Payment information:

Invoicing details processed securely through Xero
We do not store credit card or payment card details on our systems

Daily WA advertising and sponsorship:

Business name, contact name, email address, and phone number submitted through Daily WA advertising enquiries
Campaign goals and budget information

Community content submissions to Daily WA:

Images, videos, and written content submitted for potential publication on Daily WA

Website usage data:

IP address, browser type, and device information
Pages visited, time on site, and referral source
Data collected through cookies and analytics tools

Age restriction: Our services and platforms are intended for individuals aged 18 and over. Daily WA content is suitable for audiences aged 13 and over in accordance with social media platform requirements. We do not knowingly collect personal information from children under 13. If you believe a child has submitted information to us please contact us immediately at contact@themikifarmerstudios.com.

4. How We Collect Your Information

We collect personal information:

Directly from you via email, phone, or website contact forms
Through our Tally lead capture forms
Through our Calendly booking and scheduling system
During client onboarding and service delivery
During photography and content shoot sessions
Through direct messages and enquiries on our Instagram and Facebook pages
Through community content submissions to Daily WA
Through our websites via cookies and analytics tools

5. Why We Collect Your Information

We use your personal information to:

Respond to enquiries and provide quotes
Deliver services you have engaged us to provide
Manage client relationships and project workflows
Process invoices and manage payments through Xero
Deliver Daily WA advertising and sponsored content campaigns
Send service-related communications including project updates and invoices
Send marketing communications where you have provided consent
Improve our websites and service offerings
Comply with legal and regulatory obligations

6. Overseas Data Transfer

Some third party platforms we use are based overseas including:

Tally — lead capture forms — based in Belgium
Calendly — booking and scheduling — based in the United States
Google Workspace — email and document storage — based in the United States
Meta — Instagram and Facebook — based in the United States
Google Analytics — based in the United States

By using our websites and services you consent to your information being transferred to and stored in these overseas locations. We take reasonable steps to ensure these providers maintain appropriate security and privacy standards.

7. How We Store and Protect Your Information

We take reasonable steps to protect your personal information from misuse, loss, unauthorised access, modification, or disclosure.

Retention periods:

Client information is retained for 7 years following the end of our engagement in accordance with Australian taxation and business record keeping requirements
Lead and enquiry information is retained for 2 years
Photography and content files are retained for 12 months after project completion unless otherwise agreed
Daily WA advertiser information is retained for 7 years in accordance with Australian taxation requirements
Daily WA community content submissions are retained indefinitely unless removal is requested in writing

When information is no longer required we take reasonable steps to securely destroy or de-identify it.

8. Data Breach Notification

In the event of a data breach that is likely to result in serious harm to individuals whose information is involved we will notify affected individuals and the Office of the Australian Information Commissioner within 30 days in accordance with the Notifiable Data Breaches scheme under the Privacy Act 1988 (Cth).

9. Who We Share Your Information With

We do not sell your personal information to third parties.

We may share your information with:

Service providers and software platforms who assist us in delivering our services
Team members and contractors who require access to deliver your project
Legal or regulatory authorities where required by law

All third parties are required to handle your information in accordance with applicable privacy laws.

10. Social Media and Advertising Management

Where we manage social media accounts and advertising campaigns on behalf of clients:

We access platform data solely for the purpose of delivering agreed services
We do not use client audience data for any other purpose
All access is managed through Meta Business Suite under secure login credentials

11. Photography and Content Consent

Where we produce photography, video, or other content for you:

Content produced for your business remains your property upon full payment
We will request your written consent before using any content in our portfolio, website, case studies, or marketing materials
You may withdraw consent at any time by contacting us in writing at contact@themikifarmerstudios.com
Withdrawal of consent applies to future use only — content already published may not be immediately removable from all platforms

12. Daily WA Content and Editorial Policy

Sponsored and commercial content: All sponsored posts, business features, and commercial content published on Daily WA are clearly identified as commercial arrangements.

Community submitted content: By submitting content to Daily WA for publication you grant us a non-exclusive licence to publish, distribute, and promote that content across our platforms including Instagram, Facebook, and our website. You retain ownership of your content.

Sourced and curated content: Daily WA curates and republishes content from third party sources including government media releases, community organisations, and licensed content partners. All third party content is attributed to its original source. We take reasonable steps to ensure all published content is used in accordance with applicable copyright and licensing requirements.

Daily WA advertising: When you purchase advertising or sponsored content on Daily WA your business information is used solely to deliver your campaign. We do not share your campaign data or business information with competitors or third parties.

13. Social Media Platforms

Daily WA and TMFS International operate active channels on Instagram and Facebook. These platforms have their own privacy policies which govern how they collect and use your data when you interact with our pages.

We encourage you to review:

Meta Privacy Policy: facebook.com/privacy/policy

Daily WA and TMFS International do not control data collected by Meta platforms directly.

14. Cookies and Analytics

Our websites use cookies to improve your experience and understand how visitors use our platforms.

Types of cookies we use:

Essential cookies — required for our websites to function correctly
Analytics cookies — to track website traffic and user behaviour
Marketing cookies — to measure the effectiveness of our advertising

A cookie consent banner will request your permission before non-essential cookies are activated. You can manage cookie preferences through your browser settings at any time.

15. Marketing Communications

We may send you marketing communications where:

You have provided explicit consent through our opt-in checkbox on our forms
You are an existing client and we are promoting similar services
We are otherwise permitted under the Spam Act 2003 (Cth)

You can opt out at any time by:

Clicking the unsubscribe link in any email we send
Contacting us at contact@themikifarmerstudios.com

We will process all opt-out requests within 5 business days.

16. Your Rights

Under the Australian Privacy Principles you have the right to:

Access the personal information we hold about you
Request correction of inaccurate or incomplete information
Request deletion of your information where we are no longer required to retain it
Withdraw consent to marketing communications at any time

To exercise any of these rights contact us at contact@themikifarmerstudios.com. We will respond within 30 days.

17. Complaints

Contact us first: Email: contact@themikifarmerstudios.com We will acknowledge your complaint within 5 business days and aim to resolve it within 30 days.

18. Governing Law

This Privacy Policy is governed by the laws of Western Australia, Australia. Any disputes will be subject to the exclusive jurisdiction of the courts of Western Australia.

19. Changes to This Policy

We may update this Privacy Policy periodically. The date at the top of this page reflects the most recent update. We encourage you to review this policy regularly